DESC: Throughout the course of sixty years Thomas J. Watson, Sr., and his son, Thomas J. Watson, Jr., together built the international giant that is IBM. This is their story, a riveting look into their personal lives and the decisions that transformed IBM into the world's largest computing company.Promising to remain an important business reference as we move into the next century, FATHER, SON & CO. takes a look at the management insight that helped to shape IBM's course and unique corporate culture. It looks at Watson, Sr., one of America's most charismatic bosses, and Watson, Jr., who spurred IBM into the computer age.Ten years after its original publication, FATHER, SON & CO. remains a uniquely honest book. Watson's willingness to write about the loving but ferociously combative relationship he had with his father and the turbulent battles behind some of IBM's most far-reaching decisions gives readers rare insights into the realities of leadership.