DESC: Combining the ultimate in flat screen technology with elegant, streamlined design, the Director's Series™ Plasma HDTV delivers unparalleled performance and beauty. A perfect blend of form and function, Hitachi’s unique Director's Series™ features the most advanced plasma technologies to ensure the best picture possible. The Director’s Series™ 55" Plasma HDTV offers simply the most life-like and realistic large screen viewing experience available. Elegant in form and function, with its sleek black matte finish, advanced interface capabilities, simple and intelligent remote controls, and TV Guide On Screen® Interactive Program Guide, the 55HDX99 delivers superior performance, design, and ease of use.